The price increase is set to be turbocharged once Nvidia starts using certain memory chips in its AI servers, Counterpoint Research says.

The steep rise in memory chip prices is expected to continue on the back of heightened demand from the artificial intelligence industry, while average consumers are likely to pay more for a new smartphone, according to analysts. Memory chip prices were forecast to increase 30 per cent in the fourth quarter this year and a further 20 per cent in 2026, following a 50 per cent surge year to date, Counterpoint Research said in a report on Thursday. The higher cost reflects the rapid shift in…

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