What types of photos make people reach for their wallets? New Stanford University-led research suggests that brain activity can help forecast which wildlife images will inspire people to engage online and donate to conservation causes.
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Oh boy more research on how to best jerk people around and fuck with their feelings for engagement. It’s not okay when the bad guys do it. It’s not okay when the good guys do it. We need to stop letting people place additional demands on the psyches of everyone within their reach.



